Founded in Goa, Florence & Co. is a conscious home fragrance and self-care brand rooted in intentional living, transparency, and compassion. Known for its handcrafted, non-toxic, vegan, and cruelty-free products, the brand creates sensory experiences that elevate everyday rituals without compromising the wellbeing of people, pets, or the planet.

What began as a personal pursuit for clean, safe candles has evolved into a purpose-driven full-time venture—one that blends sustainability, craftsmanship, and soulful storytelling into every product.